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Frequently Asked Questions
How much money will I make?
Profitability varies greatly depending upon a number of factors, including number of customers, location, capacity and operating costs, as well as the ability of the franchise owner to manage and control the business. Serasana strives to help its franchise owners be more successful through marketing, proven systems and education. We can provide to qualified candidates the detail information needed for them to due their proper due diligence.
Do I need any previous experience?
Life experience is needed. Serasana wants their franchise owners to be energetic, financially stable team players with a desire to own their own business and a willingness to dedicate themselves. Qualified candidates should have profit and loss experience, strong customer service skills, supervisory skills and be able to demonstrate values of being loyal, authentic, compassionate and diligent people. We also look for candidates that have a passion for a healthy lifestyle.
Prior experience, professionally or personally, in yoga, acupuncture, massage or tea is definitely a plus and is recommended to help ensure each franchise is familiar with at least part of the Serasana franchise concept.
We are seeking franchise owners who will be directly involved in the operations and growth of their Serasana. Qualified candidates must have a liquid capital minimum of $200,000 and an estimated net worth of at least $700,000.
What training is available?
The new Serasana Franchisee will undergo a minimum of 12 days of pre-opening intensive training, online, classroom and on-site, covering all aspects of Serasana franchise business, including product and service knowledge, corporate culture, operations, billing, customer service, cash management, advertising, promotions, and opening and closing procedures. In addition, there is ongoing support for the life of the franchise.
How do I find out more about this opportunity and get started?
Complete our online application and we’ll reach out to you right away to set up a live introductory call. Or you can contact us at hello@serasanafranchise.com to discuss the possibilities.
What will I receive as part of the Serasana Franchise system?
The minimum investment includes assistance in locating the perfect location and the finish out of that location; pre-opening training held online, at our corporate headquarters and on-site at your own Serasana; all software, furnishings, equipment, supplies and back bar needed to successfully operate. You will have access to all Serasana trademarks, tools and procedures. You will be provided a copy of our extensive training manual to help you run all aspects of your Serasana. You will be integrated into our well oiled marketing machine and have your own website and social media platforms ready on day one.
What is the initial investment and start up costs?
The initial investment ranges from $403,000 to $670,000. Usually, this initial investment (all but the first $150,000) will be financed by a bank.
What is the Franchise Fee?
For one location, the franchise fee is $45,000. For an Area Development Agreement, the franchise fee for the first location is $45,000, plus a down payment for each potential additional location if option is exercised at the time of investment.
What is the Royalty Fee?
Serasana has a royalty of 6% of gross revenues payable monthly, excluding gift card sales, sales tax and tips.
Are there other fees?
Brand fund fee = 1.5%
Franchises will be required to spend 1.5% of their gross revenues on local advertising and submit 1.5% of gross revenues to the corporate marketing for regional advertising and brand awareness.
Technology fee = $450/mo.
This fee is applied towards over 14 applications to keep your Serasana up with a rapidly evolving competitive environment. The goal is to use these applications to run efficiently and effectively. These include: online training, search engine optimization, email marketing, social media marketing, website hosting, web security, certificates, online retail, help desk software, cloud storage, graphic design, online waivers, branded app licensure.